3 Tips On How To Sell To C-levels With Jason Ozin CISO PIB Group

Part 1

Do ever think “If only I knew how my target persona thinks, which sales approach she/he actually appreciates, and what she/he gives his attention to, I would book so many more meetings?” 

I did too, and I could never find a good answer, so I started inviting our target prospects to talk to our teams, it was a game changer we used the intel to improve in all areas of sales.

Recently I invited a friend, a C-level exec of an insurance company to come and speak to my team. He shared some inside intel and gave us an insight into what C-levels really think of our methods and sales plays. 

We covered these topics:

• Email

• Linkedin

• Calling

Emails 

Which subject lines work?